Confirmation of effectiveness

Just got a note forwarded to me by Keltec about this web banner:

“Your ad performed the best.”

And the opinion of the marketing firm:

“The top performing 300×250 ad is (shown above). I think the guys like the girl in the ad.”

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16 Responses to Confirmation of effectiveness

  1. Tango says:

    Since that ad is doing so well, maybe now they could START MAKING MORE OF THEM!

  2. There’s a shocker! We like your ads the best. Who knew?! ;^)
    Cheers on your continued success Oleg!

  3. docjim505 says:

    With regard to “the guys like the girl”, I suggest that this is because, contrary to what a lot of marketting types seem to think, shoving bikini-clad, silicon-laden bimbos at us gets to be tiresome and even insulting.

    I’d take a Danica, clad in a nice outfit, over a whole pack of centerfold wannabe’s any day.

    • Oleg Volk says:

      I agree, but comparing Danica to bimbos is like saying that a nice piece of apple pie beats a kick in the teeth! The superiority of one option over the rest is just too obvious.

      • RegT says:

        OK, no Danica, either. How about Janet Napolitano? She’d have to be positioned at the business end of the KSG, of course, but I bet that would sell a lot of them, too.

  4. Old NFO says:

    Nicely done Oleg!

  5. tbt10f says:

    Is there a higher res version of this available somewhere?

  6. LarryArnold says:

    Real women sell real guns. Who knew? [/sarc]

    I bet they buy some, too.

  7. Braden Lynch says:

    What woman?
    All I saw were the shotshells and the KSG that I have been lusting for…
    That’s the story I’m telling my wonderful wife and I’m sticking to it!

    I think ads made by Oleg are so good they could be used to sell oil to the Saudis…

  8. Firehand says:

    As to the last line: as my kids used to say, “Well DUH!”

  9. Will Brown says:

    Given the well-hyped changes in gun owner demographics in recent years, the marketing firm might want to consider that it may well not be just guys who like the girl in the picture.

    Just saying …

  10. Tallpine says:

    Who doesn’t like “Kaylee Frye” ?

  11. Sean says:

    It’s Danica! Who wouldn’t love Danica?

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